Bridging the Digital Divide
AVB Marketing’s Kate Morris links members’ tech and retail worlds.
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The Two Sides of Kate Morris
She’s wired for tech and loves classic rock
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BrandSource Preps for Google Update
Google Analytics 4 to bring greater customer insights
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AVB Offers SYNC Point-of-Sale Training
Live online sessions held twice weekly for group’s proprietary platform
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Is Your Website Up to Snuff?
Flagship features are table stakes in today’s marketplace, CMO says
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What’s All the Chitchat About Chat?
BrandSource members add to the conversation.
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AVB’s Luke Larsen Makes the Grade
AVB’s Luke Larsen takes his place among HFB’s 40 Under 40 award winners
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AVB Adds New Email Cart Feature; Mattresses Weighted by Popularity
AVB’s marketing and merchandising teams Zoomed in with a full agenda on yesterday’s live, weekly webcast.
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Managing Online Pricing and Promotions with the Click of a Mouse
The day is coming when BrandSource members will wonder how they ever got along without LINQ.
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AVB to Members: Keep ‘Google My Business’ Current
In the first of this week’s bi-weekly Marketing and eCommerce Webinars, members were apprised of new Beautyrest and Serta programs, extended terms for BrandSource’s private label credit card, and glitches in Google’s “Google My Business” (GMB) platform.
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AVB Marketing Guides Members Through a Rapidly Changing Landscape
AVB Marketing (AVBM) has noted some drastic changes in consumer buying habits over the course of the past few weeks.
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How to Keep Your Business Shoppable
By Alison Carrico, AVB Marketing The world is a much different one than what we are used to, but that
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Digital Marketing: Staying One Step Ahead
When it comes to marketing in the independent retail industry, we have to stay on our toes. No sooner do we master the latest development in digital marketing technology than a new one surfaces, and we must adjust.
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AVB Marketing Week Makes Members Marketing Whizzes
AVB Marketing recently held its second annual Marketing Week at the Sacramento, Calif., headquarters office. The marketing team hosted members from 25 different dealers across the country, and weeklong discussions were centered around innovative marketing trends and education.
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Which Social Media Channels Should I Be On?
As a retailer you’ve probably been given a lot of marketing advice over the years. Some of it good, some of it … not so much.
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How to Get the Most Out of Your Marketing Agency
All retailers want to make their businesses as successful as possible. But while some report amazing results from their marketing efforts, your mileage may vary.
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Countdown to Christmas: 12 Days of eCommerce Tips
AVB Marketing is providing a new eCommerce tip for each of the 12 days leading up to Christmas, as the holidays are still the No. 1 seasonal spending event of the year.
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