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Author: Lyn Falk

Education ExpertSource Featured 

Sign of the Times: Creating Signage Customers Will Actually Read

January 20, 2021January 20, 2021 Lyn Falk

Sign pollution. It’s alive and well in the U.S.A., yet customers don’t read most of the signage posted in retail environments. Here’s why.

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Education ExpertSource Featured 

Retailing in a Post-COVID World

December 28, 2020December 31, 2020 Lyn Falk

There is a light at the end of the COVID tunnel, and it’s sunlight (not a train)!

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Education ExpertSource Featured 

Six New Design Trends to Pep Up Your Product Displays

November 17, 2020November 17, 2020 Lyn Falk

With 2021 nearly here (thank heavens), it’s not too early to ask, “What’s on the horizon in the world of design?”

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Education ExpertSource Featured 

Preparing Your Store for the Holidays

October 20, 2020October 20, 2020 Lyn Falk

According to some reports, consumers are going to start their holiday shopping in October, so that means it’s already time to deck the halls —now! Here is a helpful checklist to get you started:

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Covid Info Hub Education ExpertSource Featured 

Improving Your Showroom Appeal During the Pandemic, Part 2

September 16, 2020September 16, 2020 Lyn Falk

As we continue to navigate our way through business during COVID-19, we have to remind ourselves that it’s imperative to make sure our shopping environments are always safe, informative and upbeat, whether we’re in a pandemic or not. It just makes long-term sense to operate this way.

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Covid Info Hub Education ExpertSource Featured 

Improve Your Curb Appeal During the Pandemic

August 18, 2020August 18, 2020 Lyn Falk

COVID-19 has certainly altered the retail shopping landscape, at least for the time being.

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Education ExpertSource Featured 

How to Create Captivating Store Displays

July 17, 2020July 17, 2020 Lyn Falk

The importance of in-store displays cannot be overstated.

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Education ExpertSource Featured 

Time to Buy Stock in Acrylic!

June 19, 2020June 19, 2020 Lyn Falk expertsource

YSN welcomes retail design expert Lyn Falk, who will contribute columns regularly on ways to enhance members’ showrooms, traffic and sales.

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News Briefs

Go Big and Go Home: Lowe’s CEO Marv Ellison’s “Total Home” strategy promises to encompass “all décor categories.” Forbes
What’s In Store: Flexible fulfillment and the elderly’s embrace of e-commerce are among the top ten consumer trends that will impact retail in 2021. The NPD Group 
Digital Divide: Walmart’s controversial e-commerce chief Marc Lore is stepping down at the end of the month. Retail Dive

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YourSource News is the news and information platform of BrandSource, the leading merchandising organization for independent appliance, home furnishings and consumer tech dealers. Its parent company, AVB, is a $20 billion member-driven co-op that provides merchandising, financing and digital marketing services to nearly 5,000 independent dealers in the U.S. and Canada. BrandSource’s affiliates include ProSource (consumer tech and custom integration); TRIB Group (rent-to-own); Mega Group (Canada); and HFA Buying Source, serving home furnishings dealers nationwide.

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