The 2024 BrandSource Convention will have a keen focus on furniture
By Michael Posa, FTS
As we gear up for next week’s 2024 BrandSource Convention in Dallas, we are excited to bring a great lineup of home furnishings vendors with you in mind.
I hope you’re as excited as I am to see the new introductions. With 30-plus exhibitors on hand, you can anticipate encountering new vendors, product lines and deals at the Convention EXPO.
Also new to our show are more customization options as well as décor lineups.
As the furniture industry grows, so too should you. We feel confident you will find great buys that will suit your needs from the variety of lines available to you through our vendor partnerships.
On the education front, Convention will feature more topics and interactive opportunities with key speakers to help create more informative sessions. We want to ensure that you’re taking away some key insights and best practices that will help you be more successful, especially during slow times.
Make sure you’re taking full advantage of these sessions and sign up for them now. The thread throughout the show will be:
A) Driving traffic
B) Converting that traffic online and in store via best-in-class merchandising and RSA excellence
Last but not least is FTS Direct. We will be showing new frames and fabrics on the floor, as well as introducing additional direct-buy programs with vendors you already know and love. We will have several knowledgeable team members available in the FTS booth to discuss options and availability for both the new intros and existing lineup. This program has been successful so far with some of our members, and we’d love to see if this works for you as well.
Still to come are more exciting developments. Make sure to visit our brand-new High Point showroom in the IHFC building during Fall Market, and in the meantime check out the August issue of YourSource magazine, here.
Michael Posa is general manager of home furnishings at AVB and lead for BrandSource-powered Furniture Technology Source (FTS).
