Latest additions add $31M in group volume

By Alan Wolf, YSN

AVB’s custom-install affiliate is on a roll.

ProSource, the nation’s largest specialty CE merchandising group, has grown by another nine members, bringing $31 million in buying power with them.

The new third-quarter additions are all custom integrator-level (CI) members, a classification that requires annual sales of between $1 million and $3.9 million. The new members are:

  • Titan Technology, Houston
  • Sound & Image Design, Richmond, Va.
  • Advanced Technology Innovators, West Palm Beach, Fla.
  • Bespoke Home Technology, Aledo, Texas
  • JPP AV, Dallas
  • Paragon Sight & Sound, Ann Arbor, Mich.
  • Connect IT, Birmingham, Ala.
  • Specialty Electronics, Naples, Fla.
  • ForTech Solutions, North Hollywood, Calif.

“ProSource continues to attract top-quality integrators nationwide due to the strength of our programs and educational and networking opportunities,” said Sherry Dantonio, ProSource’s VP of education and member recruitment.  “I am proud to welcome our new members to the group and look forward to seeing them thrive, prosper and surpass their goals due to our collaborative environment.”

Related: ProSource Brings Home the Bacon at CEDIA Expo

Indeed, it’s been a busy year for ProSource recruiters, who also added a dozen CI members in the second quarter and eight more in Q1, along with a new Pro-level dealer, a membership tier that requires $10 million or more in annual revenue. Together, the new additions have added $144 million in sales power to ProSource year-to-date.

The group’s more than 550 members generate roughly $6 billion in annual revenue in total, which allows ProSource to negotiate strong programs with manufacturers, help independent dealers stay relevant to consumers and keep the specialty A/V channel competitive. For more information, contact Dantonio at (562) 810-1706 or

YSN publisher AVB BrandSource is the nation’s largest merchandising and marketing co-op for independent appliance, mattress, furniture and CE dealers.

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