Kitchen appliance brand joins BSF’s expanding list of suppliers
By Andy Kriege, YSN
BrandSource Financial (BSF), AVB’s member-owned finance company, has added innovative, premium appliance brand Fotile to its growing list of over 60 approved suppliers.
Effective immediately, inventory financing for Fotile’s product line will be available to all participating BrandSource members through BSF.
See: BSF’s List of Approved Suppliers
The partnership was announced by BSF General Manager Chris Moore at last month’s BrandSource Convention in Nashville. “I am always happy to announce new suppliers, and this is another great one that fills a niche in the appliance market,” she said. “I am really excited about this partnership, as it will benefit a great number of our participating members and give them an option to finance Fotile through BSF rather than paying direct or through a distributor.
See: BrandSource 2023 Convention Recap
Fotile has a full line of high-end kitchen appliances that includes range hoods, cooktops, steam ovens, convection ovens and in-sink dishwashers. The company has an international presence, having served more than 30 million families from over 30 countries for over 25 years. In addition, Fotile has earned over 8,200 patents (more than 2,100 for invention) and over 75 top international design awards, including 46 iF awards and 29 Reddot awards.
Fotile is the latest in BSF’s growing roster of approved suppliers and Moore expects the new addition to generate additional business for AVB’s flooring arm. “The fact that our supplier list continues to grow makes BSF even more appealing,” she said. “That one new brand we add may be the reason a member starts using our program. And the more brands members finance through BSF, the more it drives their annual cash distributions. Definitely a win-win!”
Jason Gastman, business development manager at Fotile, was looking forward to expanding the relationship with BrandSource through the partnership with BSF. “We are very excited about this partnership as it gives BrandSource members an opportunity to offer unique and innovative kitchen appliances that Fotile brings to the table. This will strengthen our relationship and help us build awareness and interest for the Fotile brand within the group.”
See: AVB Pushes Deeper into the Luxury Space
To celebrate the partnership, Fotile awarded a ChefCubii 4-in-1 countertop convection steam combi oven with air fryer to one lucky member at Convention who planned to add the brand. The random winner was Ed Stewart of Stewart’s Appliances in Elyria, Ohio, who was “happily surprised” to win the prize. “We are having fun learning how to use it and we are looking forward to working with Fotile in the future,” Stewart said.
YSN publisher AVB BrandSource is the nation’s largest merchandising and marketing co-op for independent appliance, mattress, furniture and CE dealers.
