BrandSource Furniture Dealers Burning Up the Sales Charts

AVB Marketing’s programs helped Big Sandy Superstore and Miskelly Furniture make the grade at a time when home furnishings showrooms were closed.

By Alan Wolf, YSN

Four BrandSource members were included on a short list of fastest-growing furniture retailers last year.

The quartet, cited by FurnitureToday in a revisit of its 2020 Top 100 Furniture Stores rankings, included Big Sandy Superstore, which was the country’s second-fastest growing home furnishings dealer behind only Tempur Sealy International.

Also receiving fast-growth accolades was Miskelly Furniture. Both Miskelly and Big Sandy make good use of AVB Marketing’s transactional websites and related digital tools — which ostensibly helped their standing during a period when many furniture showrooms were shuttered amid the COVID-19 pandemic.

Big Sandy, which ranked 62nd on the Top 100 registry (up from 65th place the previous year), earned the No. 2 spot on the fastest-growth list by topping the “equivalent-store sales” category with a 40 percent mark and reaching the top ten percent for three other measurement metrics, the publication said.

Miskelly, which placed 89th on the Top 100, up from 90th the prior year, was cited for its performance within the “percentage increase in sales” category, where it was joined by fellow BrandSource members Gardner-White and Bob Mills Furniture.

See: Miskelly Credits AVB Marketing for Tiding it Over During Quarantine

BrandSource, a unit of YSN publisher AVB Inc., is a nationwide buying group for independent appliance, furniture, mattress and CE dealers.